Grand Launching of REJURAN® HB (Hydro Booster) Plus

On 29 July 2024, idsMED Aesthetics Indonesia and PharmaResearch celebrated the grand launch of REJURAN® HB (Hydro Booster) Plus: Radiance Reimagined at the luxurious Royal Glasshouse, Park Hyatt, Jakarta. This innovative product from PharmaResearch combines polynucleotide (PN), hyaluronic acid (HA) and lidocaine, a local anaesthetic, to ensure a more comfortable and painless patient treatment experience. Joining the esteemed REJURAN® series, REJURAN® HB Plus is renowned for its exceptional efficacy in enhancing skin quality.

The event commenced with a press conference attended by 47 media outlets, followed by an exclusive luncheon with Master Trainers and Certified Injector Trainers from the REJURAN® Indonesia Academy, and PharmaResearch representatives. The highlight of the day was the grand unveiling of REJURAN® HB Plus.

Before the main event, guests enjoyed a unique perfume-making class hosted by KLEI Studio. The highly anticipated launch of REJURAN® HB Plus welcomed the Master Trainers and Certified Injector Trainers of the REJURAN® Indonesia Academy. Distinguished guests included Mr. Ramli Laukaban, Managing Director & SVP - idsMED Indonesia; Ms. Marisa Theresia, Senior Manager - Sales of idsMED Aesthetics Indonesia; Mr. Heru Utomo, Division Head Laser Product of idsMED Indonesia; Jaewan Sim, Global Business Part Leader PharmaResearch; Dr. Choi Ho Sung and Dr. Cho Sung Kyun, Global KOLs for PharmaResearch.

The event formally began with the opening remarks by Mr. Ramli Laukaban, followed by a welcome address from Jaewan Sim representing PharmaResearch. A scientific session moderated by Dr. Mathelda Weni, M.Kes (AAM), explored the latest advancements in facial rejuvenation. Renowned experts, including Dr. Choi Ho Sung, Dr. Cho Sung Kyun, and Dr. Yuri Yogya, Sp.DVE presented groundbreaking research on hydrated DOT polynucleotides for lip, neck, and overall facial rejuvenation.

Approximately 250 guests attended the event, which concluded with a celebratory wine toast and a group photo with the Master Trainers and Certified Injector Trainers. The launch of REJURAN® HB Plus marks a significant milestone for both idsMED Aesthetics Indonesia and PharmaResearch, solidifying their positions in Indonesia’s booming beauty market.